Every so often, I across a business story that completely takes my attention.
How about this one: McDonalds is going to take on Starbucks.
That's right. McDonalds is apparently planning on putting Starbucks-style coffee bars in 14,000 US stores. They will offer all of the fancy drinks that Starbucks does and will be staffed by dedicated baristas.
I would love to have been a fly on the wall in the McD's executive board room. And how is old Starbucks handling this news? I would love some insight. (I am the guy who read the 400 page book about a year of Starbucks stock and wished that it wouldn't have ended.)
This is going to get much more interesting - even if I am the only
one fascinated by it.
(Check out the poll to the right - time for you to weigh in...)
And check out the full story in the Wall Street Journal: http://online.wsj.com/article/SB119967000012871311.html?mod=googlenews_wsj